Article 370 had a very good weekend, and with good numbers coming right at the start of the week, there are good indications that a hit tag is on the way.
After grossing 6.12 crores on Friday (with Cinema Lovers Day contributing to some of the increase), Article 370 performed well on Monday, grossing 3.60 crores. In terms of real value, this drop is very acceptable, and a far better picture will emerge in the coming days as drops become even smaller.
Watch Offical Trailer: Article 370
Article 370 had a very good weekend, and with good numbers coming right at the start of the week, there are good indications that a hit tag is on the way. The best part is that the film is attracting audiences ‘apne dum par’ without any external push. So far, the collections have been organic, and audience word of mouth is spreading, indicating that the run will extend beyond the first week.
By Sunday, it will easily cross the 50 crore threshold; however, whether it joins the 100 crore club will depend on how much of a boost it gets during the second weekend, with a small decline from the first.
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